Audience Profile & Distribution 2024-03-12T13:39:07-04:00

Audience Profile & Distribution

AirGuide Advertising Network connects you to a global audience of over 200+ million affluent and high-net-worth consumers and businesses at all key touch points.

Reach Global Business & Leisure Travelers

The Global Air Traveler

Targeting & Lead Generation

  • Real-Time Targeting Consumers, Travelers & Businesses – We have the capability to target specific users in our entire network, and deliver display banners, videos, sponsored content, eMails to their devices.
  • Website PiXL Qualified Lead Generation – Capture your missed website visitors and re-target them. Our lead generation solution captures 95% of your visitors, attracting, engaging, and converting them into qualified leads.
  • Full reporting and analysis capabilities to monitor all content and advertising campaign performance.

Media Kit & Contact Us

Some of our US advertising clients: SmartAsset investment firm, Fisher Investments, Vanguard, Charles Schwab, Alliance Travel Insurance, Leading Hotels of the World, Ritz-Carlton, St. Regis, W Hotels, JW Marriott, Accor Hotels, Luxury Real Estate, Citi Cards, CitiGold, Chase Credit Card, Discover Card, JP Morgan, Hyundai Cars, Cisco Technology, amongst many others.

Who We Reach

Audience Profile & Distribution – We have a captive audience of consumers and businesses, over 200 million annually. The Millennials and GenX represent the largest group of consumers in our network.

  • Our travel and business network: 200+ Million users a year
  • Airports and lounges network: 100+ Million passengers a year.
  • Inflight network: more than 30+ airlines, 100+ Million passengers a year.
  • Hotel network: 10+ Million guests staying at 1,000+ Luxury Hotels & Resorts globally.
  • Frequent traveler audience: 1,3 Million in the USA.
  • High net worth audience: 1.6 Million in the USA.
  • Luxury shoppers in the US and UK: 500,000+ (available in Jan. 2024).
  • Geographical coverage: North America 45%, Europe with 40%, Middle East 5% and Asia 10%.
    &
  • 85% of travelers utilize mobile devices to plan and book travel-related activities, and tickets to restaurant reservations.
  • 58% of U.S. travelers opt for cellular data.
  • 42% make use of airport Wi-Fi services.
  • 80% of flyers reach for the in-flight content while on a journey.
  • Number of Hotel Nights: 101+ Million
  • Spent on Foreign Vacations: $21+ Billion
  • Spent on Domestic Vacations: $15+ Billion

We Keep You Connected with Travelers & Business Leaders

  • Affluent Global Spenders at Home or at Work.
  • Business & Leisure Frequent Travelers.
  • High Income & Net Worth Consumers.
  • Traveling in First, Business Class or Economy Plus.
  • Unparalleled purchasing power and universal influence, with spending capabilities across all sectors of business.
  • 73% of our audience travels for business, showcasing a strong potential for B2B engagement.
  • Median household net worth of $409K, indicating significant purchasing power.
  • Median age range of 25-54 years aligns perfectly with key decision-makers in both personal and professional realms.
  • 57% reporting an average household income of over $200K, this demographic is primed for high-end offers and services.
  • Over 80% of our audience indulges in luxury spending, including fine dining, high-end jewelry & watches, and designer fashion, indicating a taste for the finer things in life.
  • 31.3% own a second residence, reflecting a lifestyle of affluence and an interest in real estate and related luxury services.
    &
  • Global C-Suite Executives: CEOs, entrepreneurs, innovators, leaders.
  • Aviation & Air Transport: Airlines, airports, aircraft, air cargo, aviation manufacturers and service providers.
  • Hotel & Hospitality and related services.
  • Cruising and related technology and services.
  • Travel Professionals, GDS, OTA, and related technology and services.

Living In & Traveling To/From

  • USA & Canada 39%
  • Europe 38%
  • Asia & Pacific 19%
  • The Middle East 4%

Traveling in

  • First Class  2%
  • Business Class 18%
  • Economy Plus Class 16%
  • Economy Class 64% or 80% combined Economy

Targeting Consumers & Travelers – We have the capability to target specific users in our entire network, and deliver display banners, videos, sponsored content, eMails to their devices.

Media Kit Request
View & Download our Media Kit
See our Travel Audience Demographics

Travel Data Analytics – We collect vast amounts of data on customer preferences and behaviors for our clients to analyze and improve their products and services. Our clients can leverage this data to offer personalized travel products, services, recommendations, and experiences, enhancing customer loyalty and engagement.

Frequent Business Travelers

Frequent Millennial Travelers

Data Sources: AirGuide Users from Google Analytics May 2018 + Additional data from AirGuide Reader Survey & SITA Passenger IT Trends Survey 2017, Nielsen Airport Insights Study 2017.

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